Suchergebnisse

RESUMEN: El artículo analiza los procesos mas importantes que experimentó la televisión latinoamericana en los ochenta y los noventa. Se presenta un argumento doble: la globalización tiene consecuencias disímiles para las televisiones domésticas debido a que la situación de la industria televisiva varía notablemente de país a país. Estas diferencias se acentuaron recientemente, precisamente, porque la globalización fortalece y debilita las posibilidades de la producción local. Las perspectivas para la producción de contenidos que reflejen culturales locales y nacionales son diferentes según factores económicos. La experiencia reciente de la televisión latinoamericana sugiere que la globalización es un proceso político-económico que abre las puertas al flujo de capitales y tecnologías y facilita la concentración de medios. Esto no implica, sin embargo, que lleve a la homogeneización de la cultura televisiva o haga irrelevante la política y el Estado como prácticas e instituciones que moldean y definen las estructuras comunicacionales de una sociedad.ABSTRACT: The article analyzes the most important processes that the Latin American television experienced in the 1980s and 1990s. It offers a double argument: globalization has different consequences for domestic television due to the fact that the conditions of local television vary from country to country. These differences became sharper recently, precisely because globalization both strengthens and weakens the chances for local production. The prospecta for the production of content that rellects local and national cultures are different according to economic factors. This case suggests that globalization is an economic-political process that opens the loor to the flow of capital and technology, thereby facilitating media concentration. This does not imply, however, that it leads to the homogeneization of television cultures or that it makes politics and the State irrelevant as practices and institutions that shape and define communication structures in a society.

[ES] El artículo analiza los procesos mas importantes que experimentó la televisión latinoamericana en los ochenta y los noventa. Se presenta un argumento doble: la globalización tiene consecuencias disímiles para las televisiones domésticas debido a que la situación de la industria televisiva varía notablemente de país a país. Estas diferencias se acentuaron recientemente, precisamente, porque la globalización fortalece y debilita las posibilidades de la producción local. Las perspectivas para la producción de contenidos que reflejen culturales locales y nacionales son diferentes según factores económicos. La experiencia reciente de la televisión latinoamericana sugiere que la globalización es un proceso político-económico que abre las puertas al flujo de capitales y tecnologías y facilita la concentración de medios. Esto no implica, sin embargo, que lleve a la homogeneización de la cultura televisiva o haga irrelevante la política y el Estado como prácticas e instituciones que moldean y definen las estructuras comunicacionales de una sociedad. ; [EN] The article analyzes the most important processes that the Latin American television experienced in the 1980s and 1990s. It offers a double argument: globalization has different consequences for domestic television due to the fact that the conditions of local television vary from country to country. These differences became sharper recently, precisely because globalization both strengthens and weakens the chances for local production. The prospecta for the production of content that rellects local and national cultures are different according to economic factors. This case suggests that globalization is an economic-political process that opens the loor to the flow of capital and technology, thereby facilitating media concentration. This does not imply, however, that it leads to the homogeneization of television cultures or that it makes politics and the State irrelevant as practices and institutions that shape and define communication structures in a society.

pt. 1. Perspectives on communication and global health -- pt. 2. Theoretical perspectives on and approaches to health communication in a global context -- pt. 3. Case studies of applied theory and innovation -- pt. 4. Crosscutting issues -- pt. 5. Conclusions : rethinking the field.

Limited puralism and "elite-captured" policies -- The field of media activism: organizations and demands -- Strategies -- Policy reforms -- Political opportunities -- Why transnational activism matters -- Policy implementation -- Conclusion: the contributions of media movements.

Intro -- Contents -- INTRODUCTION, by Elizabeth Fox and Silvio Waisbord -- CHAPTER ONE: Latin Politics, Global Media, by Elizabeth Fox and Silvio Waisbord -- CHAPTER TWO: Transforming Television in Argentina: Market Development and Policy Reform in the 1990s, by Hernán Galperín -- CHAPTER THREE: Mass Media in Brazil: Modernization to Prevent Change, by Roberto Amaral -- CHAPTER FOUR: The Triumph of the Media Elite in Postwar Central America, by Rick Rockwell and Noreene Janus -- CHAPTER FIVE: The Reform of National Television in Chile, by Valerio Fuenzalida -- CHAPTER SIX: The Colombian Media Modes and Perspective in Television, by Fernando Calero Aparicio -- CHAPTER SEVEN: Mexico: The Fox Factor, by Rick Rockwell -- CHAPTER EIGHT: Mexico and Brazil: The Aging Dynasties, by John Sinclair -- CHAPTER NINE: The Transitional Labyrinth in an Emerging Democracy: Broadcasting Policies in Paraguay, by Aníbal Orué Pozzo -- CHAPTER TEN: Peruvian Media in the 1990s: From Deregulation to Reorganization, by Luis Peirano -- CHAPTER ELEVEN: Television and the New Uruguayan State, by Roque Faraone -- CHAPTER TWELVE: Venezuela and the Media: The New Paradigm, by José Antonio Mayobre -- References -- Contributors -- Index.

International communication as a field of inquiry is not very "internationalized." It has been taken as conceptual extension or empirical application of U.S. communication. Worse yet, much of the non-west has been socialized to adopt truncated versions of Pax Americana's notion of international communication. At stake is the "subject position" of academic and cultural inquirers: Who get to ask what kind of questions? It is important to note that the quest to establish universally valid "laws" of human society with little regard for cultural values and variations seems to be running out of steam. Many lines of intellectual development are reckoning with the important dimensions of empathetic understanding and subjective consciousness. In Internationalizing "International Communication" Lee and others argue that we must reject both America-writ-large views of the world and self-defeating mirror images that reject anything American or western on the grounds of cultural incompatibility or even cultural superiority